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In the evolving landscape of health and fitness, technology plays a pivotal role in transforming how gym operators and trainers personalise the fitness journey for their members.

Staying ahead of the curve is crucial for gym operators and trainers in the dynamic fitness world driven by FitTech and future fitness trends.

Attention gym owners and operators! Are you struggling to keep your members engaged and motivated? It's common knowledge that disengaged members are not ideal, but do you understand the financial impact of losing them? If you're looking for ways to prevent disengaged members from leaving your gym, we can help.

In the dynamic landscape of subscription services, an intriguing parallel emerges between gyms and streaming giants like Netflix. How do you ask? Well, this blog offers a perspective for gym owners and operators that underscores a crucial opportunity

Melbourne-based Innovative Sportstech startup poised to solve gym retention after successful beta results with early adopter gyms.

I know what you’re thinking. The world doesn’t need another Fitness App, and that’s fair. Well, FitFlo isn’t a Fitness App. I first joined a gym in my mid-20s. Before that, most of my life, I played sports and stopped as work, family, and the little time remaining for friends became my priority.

In the constantly evolving fitness industry, it's crucial to not only attract new members but also retain loyal customers. IHRSA reports that the average gym retention rate in 2019 was 72.4%, which is promising but still leaves room for improvement.

In recent years, the gyms and fitness centres market has grown significantly due to rising awareness of the importance of physical fitness and a desire for a healthy lifestyle. Here are some notable trends in this market.